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Withit licensing develop new role and appoint Denise Deane

June 2014 – Withit, Phizzogs, DoodleBoos, Joey + Joy, Kitties in the Cities

Withit Licensing Ltd, today announces the appointment of Denise Deane as Design & Development Manager, for the many brands in its art and lifestyle brand program.

Denise joins the company with a wealth of product design, development experience, and creative enthusiasm that has been built on the success of brands such as Funky Friends, Brit Chicks and Sindy. Denise has worked with a large number of retailers and has extensive knowledge of Far East manufacturing for product development.

The new role has been developed for Denise that will allow Withit Licensing to expand its creativity, for Phizzogs, Kitties in the Cities, Joey and Joey and it’s classic brand, Withit.

Deane will work alongside Creative Director, Brad Caines, to develop finished products on all of its licensable brands. Her main objective is to offer a better representation of the brands by bringing their graphics to life. This will give licensees, retailers and distributors the opportunity to share the company’s visions and see all of the brands in product form. Ranges will include stationary, bags, gifts, apparel and more, so as to visualize an in-store look.

Withit Licensing Ltd are attending the Licensing Vegas Expo (Booth F74) with the aim to seek new partnerships with agents, contacts with retailers, as well as directly with Licensees. Denise’s work will support new partnerships developed at the show.

Dolph Zahid, Managing Director at Withit, comments: “It’s a pleasure to have Denise on board. I initially met her almost 10 years ago when she worked at Pedigree (Sindy) and Denise has already shown exceptional ideas and inspirational design work, for all our brands”

For further information or images please contact Cody Crook: T: 01494 775 250

Withit World Licensing, looking forward to Vegas in June.

February 2014

We will be exhibiting all our brands at the 2014 Las Vegas Licensing Show in June. This will be the 11th successive year in attendance. Dolph Zahid, President of the company, expressed how pleased he was to be part of this prestigious show and is looking forward to what he hopes should be one of the Company’s most successful to date.

Joey + Joy, jump into action for Far East and India

February 2014 – Joey + Joy

It’s been a bumper start to the year for these two huggable little monkeys! First a deal on stationery and bags with market leader, Dubai Library, followed by another in France with the creative team at Kidabord. These deals, on top of the huge launch at the Hong Kong Licensing Fair are showing the instant appeal of this brand. With another launch in India in March, and more interest coming in from the USA and Europe, Joey and Joy look to being very busy in 2014.

About Withit

Withit was started in 1991 as a family enterprise by Mr Dolph Zahid in Brighton, UK.

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