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Glamour Puss in Moscow....again!

June 2014 – Withit

The fabulous Glamour Puss has launched her second range of stationary in Russia.    Another large range of product, this time with a ‘Boys are better than Girls’ theme, and a heavily inspired royal feel this collection has managed to outshine its previous collection.

Some beautiful back packs, trolley bags and pencil cases have also been created and these are finished to a high quality giving excellent comfort to the wearer.

Stockists include : Detski Mir, Bukva, Zelgross, Mir Detstva, Tander, O’key, e5.ru, Sistema Kniga and Knijnii Dom.  These are the bigger stockist but there are small ones as well.

Withit Licensing hits Las Vegas Licensing Expo – BOOTH F74

June 2014 – Phizzogs, DoodleBoos, Withit, Joey + Joy, Kitties in the Cities

Withit Licensing Ltd, will once again be attending the Licensing Expo this June with the objective of seeking new partnerships with agents, licensees and retailers from across the world, specifically in North and South America, but also the Far East and Russia. Withit Licensing Ltd will be attending Vegas with key new brands; Kitties in the Cities, Phizzogs, and Joey and Joy.

Kitties in the Cities is a sophisticated range of cat characters. Lead kitten, Tabby, visits each of her eight friends that all live in major capital cities around the world and learns about each place she travels to. The beautiful illustrations will be available to see at the Licensing Expo.

With a growing stable of licensees already in the UK, the Phizzogs range offers edgy and risqué lifestyle designs for older teens and students. The fun humour and striking graphics will be displayed at the show with plush, apparel and gift ideas on the booth F74.

Fresh from the Far East and India, deals are already in well advanced for Joey and Joy along with a developing animation program. The two monkey characters are spiking interest wherever they appear and there will be various artwork and products on stand in Vegas.

Bradley Caines, Creative Director at Withit Licensing Ltd, comments: “We’re looking forward to attending the Licensing Expo this year and are excited to show off our latest brands – Kitties in the Cities, Phizzogs and Joey and Joy. We will of course display a range of our other brand offerings on stand including; Withit, DoodleBoos and Glamour Puss. With many meetings planned, we’re sure this will be another successful show for us.”

Withit Licensing appoints miPR

June 2014 – Phizzogs, DoodleBoos, Withit, Joey + Joy, Kitties in the Cities

Withit Licensing, the international company specialising in the management of its stable of art, design and lifestyle brands, today announces the appointment of licensing and media PR specialists, miPR.

miPR will handle all trade PR pre, during and post the Licensing Expo in Vegas, the World Children Expo in India and London’s Brand Licensing Expo focusing on five core brands; Kitties in the Cities, Phizzogs, DoodleBoos, Joey and Joy, as well as the original Withit brand of characters.

In addition to trade PR, miPR will take full control of the Withit Licensing brand social media pages. With regular updates and quick responses to fans, the main objective is to raise brand awareness and build an engaging audience.

Withit Licensing is also briefing miPR to handle the development of its costume character campaign which will see the creation of new characters and the execution of a new distribution programme.

Bradley Caines, Creative Director at Withit Licensing comments: “We worked with miPR, formerly micommsPR, in 2012 and had a really successful campaign. We’ve now grown our portfolio even more and are thrilled to have miPR back on board, supporting us with key trade shows and the communication with consumer media in the lead up to Christmas.”

Kirsty Barr, Managing Director at miPR added: “We’re excited to be working with Withit Licensing again having done some project-based work in 2012. Their brand portfolio has grown extensively in the past 12 months and we are confident the five core brands have a huge amount of licensing potential.”

For more information please contact Cody Crook:
cody.crook@mi-pr.co.uk or T: 01494 775 250

About Withit

Withit was started in 1991 as a family enterprise by Mr Dolph Zahid in Brighton, UK.

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