As part of the follow up and superb reaction to Glitzy Glamour from the BLE show in October, Withit Studios have followed up with the development of a whole raft of products. Taking the glamour route we came up with rose gold and clean white combined with the sharp graphics of Glitzy herself to generate a beautiful range of gifts and products that would appeal to young girls. Brad Caines stated that ‘although the products can be selected individually, the FSDU just helps any retailer/buyer to visualise the range and gives it far more impact’.
Glitzy Glamour Puss, the latest character from Withit Studios has been developed into a range of toiletries by the experts at The Beauty Care Company, in Switzerland. The range which contains a good array of products from Pampering Gift Sets, perfumes and nail polish and lip gloss. (sneaky peek below!). Brad Caines stated that the response to Glitzy from BLE had been great and this was the first of a variety of deals going forward.
Francoise Bouvet of MJA Licensing is the Agent in France for Withit Studios Brands. MJA will focus firstly on Kitties in the Cities and Phizzogs brands for this territory. Dolph Zahid, MD of Withit World said “I very much look forward to working with Francoise and developing a strategy for France” MJA are a well established and respected agency for the French market and feel they have good opportunities on Withit Brands.